The Short Answer: Typical Local SEO Pricing
Most legitimate local SEO campaigns cost between $1,000 and $3,000 per month. One-time projects like a GBP overhaul or citation cleanup run $1,500–$5,000. Our own engagements start at $1,200/month — priced to fund real work: GBP optimization, citation building, review systems, and content, not automated reports.
What Actually Drives the Price
Three factors matter most: competition density in your market, the number of locations or service areas you target, and the current health of your Google presence. A plumber in a metro of 2 million faces a very different battle than a boutique in a town of 30,000.
Red Flags: Too Cheap to Be True
If someone offers local SEO for $199/month, ask what they actually do each month. Real local SEO requires human work — profile optimization, outreach for citations, review management, content. At rock-bottom prices, you get automated directory submissions and risk spammy tactics that can get your profile suspended.
The right budget is the one that funds consistent, compounding work in your market. Start with a free audit to see exactly what your business needs — then price the plan against the revenue those Map Pack calls will generate.